Are you a young creator in Soweto with a Matric certificate and an active social‑media audience? A full‑time digital‑marketing learnership is now open, and you could start building real‑world skills this year. Legodi BEE is advertising the placement for a telecom brand, so don’t wait.
What the learnership involves
The programme runs for a fixed term (exact length not disclosed) and focuses on creating short‑form videos, product photography, caption writing, on‑camera confidence and promoting Smartcall products online. You will work with a telecommunications company based in Dunkeld, Johannesburg, and after training you will post weekly content about Smartcall offers on the Smartcall Online Store.
Who can apply
Only South African citizens who meet all of the following criteria are eligible:
- Age 18 – 34 years
- Matric (Grade 12) completed
- Resident of Soweto (travel from other areas does not qualify)
- Active presence on at least one of the listed platforms
- Confidence, creativity and willingness to learn
No formal marketing qualification is required; your existing online activity is what matters most.
What you will gain
The learnership gives you practical, paid (stipend amount not disclosed) experience in:
- Creating short‑form videos for TikTok, Instagram Reels, etc.
- Taking product and promotional photographs
- Writing engaging captions that drive interest
- Speaking confidently on camera
- Promoting products and special offers online
- Consistently producing brand‑aligned content
- Understanding how content supports customer acquisition
How to apply – step by step
- Gather the required documents: a certified copy of your ID, a certified copy of your Matric certificate and, if applicable, a medical proof of disability.
- Check your social‑media accounts. Make sure follower numbers and recent engagement meet at least one of the thresholds listed below.
- Prepare evidence: links to profiles, screenshots of follower counts, recent engagement stats and examples of your own videos, photos or captions.
- Visit the official online application portal and fill in every field accurately.
- Upload the certified documents and add working links to the social‑media accounts you are highlighting.
- Submit the form before the listing disappears – the closing date is not published.
Social‑media audience thresholds
You do not need to meet every platform’s numbers, but you must meet the minimum for at least one of them and show genuine interaction.
- TikTok: ≥ 1 000 followers with ≥ 3 % average engagement.
- Instagram: ≥ 750 followers with ≥ 3 % average engagement.
- Facebook: ≥ 750 page followers or ≥ 500 active friends, plus regular comments/reactions.
- WhatsApp Status: ≥ 150 daily views.
- X (formerly Twitter): ≥ 500 followers with ≥ 1.5 % average engagement.
- YouTube: ≥ 200 subscribers with ≥ 2 % average engagement.
Strong engagement, consistency and creativity can outweigh raw follower counts.
Tips to improve your chances
Insider tip: Choose two or three of your strongest accounts and make them easy to review. Clean up any misleading profile information, keep your best recent posts public, and attach screenshots of recent engagement. A smaller but active audience can impress more than a large, dormant one.
- Do not buy followers or fake likes – recruiters can spot abnormal patterns.
- Show recent posts that demonstrate clear communication and creativity.
- Highlight any on‑camera videos where you speak confidently.
- Ensure your certified documents are legible and uncut.
What the advert does NOT confirm
- Exact contract length
- Monthly stipend or allowance
- Start date
- Closing date for applications
- Any qualification that may be awarded
- The overseeing SETA or provision of equipment/data
If you reach the interview stage, you can ask for clarification on these points.
Final thoughts
This Legodi BEE Digital Marketing and Content Creation Learnership is tailored for Soweto creators who already post regularly and want to turn their hobby into a professional skill set. Meet the citizenship, age, Matric and residence requirements, prepare solid proof of your online activity, and submit your application as soon as possible. Good luck, and take the first step toward a career in digital marketing today.